Organizational Change Management (OCM)
Standard Playbook Offering
The OCM Playbook combines the key elements from two well-known change frameworks: Kotter’s 8 Steps and McKinsey & Company’s Influence Model. This Playbook is applicable for any organization that’s undertaking a significant change effort should use the OCM Playbook to help ensure that the new mindsets, behaviors, and work processes required by the change are sustainably implemented.
The major workflows (topics) covered by this Playbook includes:
|
|
Who Should Consider the Playbook?
Any organization currently, or expecting to soon, undergo wholesale changes in operations or structure.What's Included?
This playbook will help make sense of organisational change. Included are the following:
- 15 implementation toolkits across 4 workflows
- Multiple implementation tools, templates, and examples
- Links to relevant external content and resources
- Binomial (yes/no) assessments against toolkit standards

Overview of Playbook Contents
Overview
- Introduction to change management
- Introduction to Kotter's 8 steps
- Introduction to the influence model
Kotter Steps 1-4
- Create a sense of urgency
- Build a building coalition
- Form strategic vision and initiatives
- Enlist a volunteer army
Kotter Steps 5-8
- Enable action by removing barriers
- Generate short-term wins
- Sustain acceleration
- Institute change
Influence Model
-
Foster understanding and conviction
- Reinforcement with formal mechanisms
- Develop talent and skills
- Role modelling